Parature, provider of award-winning, on demand customer support software, announced today the company's 2007 product advisory board, a select group of Parature clients who contribute to the company's continuous innovation by providing valuable feedback and suggestions on its solutions. This year's board includes: The Weather Channel Interactive, the division responsible for The Weather Channel's website, desktop applications and other consumer services; International College, a Florida-based higher education institution; K2 Network, an online gaming service provider; ExtendMedia, a digital media commerce software provider; and Forward Together, a political action committee.
"Sponsoring meetings throughout the year, and devoting an online forum to discuss ideas and voice feedback about Parature's solutions directly with their product management team clearly demonstrates their commitment to client success," said Matthew Pisarek, Support Manager, Extend Media. "Adding suggested functionality to their software, and prioritizing development actions based on client needs gives me a lot of confidence in Parature's ability to continuously innovate and help clients meet their support goals."
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The five client participants come from several industries in order to share insights on a wide variety of customer support needs. "Although there are common support requirements across most organizations, as an institution of higher education we have some specialized needs, such as particular workflows, security structures, and specific field types to capture and track information imperative to us," stated Wendy Gehring, Manager, Software Services, International College. "It's important that Parature's solution has robust functionality, while remaining flexible enough to be customized for the needs of individual organizations."
"Our product advisory board is one of many methods we use to continuously interact with our clients and recognize their specific requirements, as well as stay abreast of trends in the customer support industry that could shape the future direction of our software," said Duke Chung, CEO and President, Parature. "In order to always be a customer-centric organization, it's vital that we reach out and invite customers to voice feedback and be actively engaged in the development of our solutions."
To discover how Parature's customer support solutions could benefit your organization, please visit http://www.parature.com/landing/customersupport.aspx
About Parature
Parature provides on demand customer support and help desk software, enabling companies to improve their internal and external support while reducing costs. Through its suite of modules, Parature allows companies to provide critical service information on a 24x7 basis via the Internet, resulting in reduction of inbound support load and significantly decreased support costs. With a consistent growth rate of over 100% year over year, Parature serves industry leaders such as Office Depot, ATI Technologies Inc. and Florida State University. For more information on Parature, or to sign up for the FREE 30-Day Trial, please visit www.parature.com.
Media Contact: Kim Cornwall (703) 564-7763 kcornwall@parature.com
SOURCE: Parature
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