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Fox Sports Net Signs New Racing Themed Reality Series: "All American Rookie" for Telecast During the 2007 NASCAR Season

15 November 2006

Fox Sports Net [FSN] signs broadcast deal with BCC Sports to air the new reality series, “All American Rookie” which takes 30 rookie race drivers and pits their skill, endurance and tenacity against each other, then against 10 of the best of NASCAR in a final ‘race war’ for the crowning of the “All American Rookie”, a title that earns the winner a sponsored contract to race in the NASCAR Busch Series as a professional driver. CEO of BCC Sports and Executive Producer of the show, Geno Brunton says, “it’s been a long haul, but certainly one that’s been worth it; with so many other shows that have attempted this format, it’s great to see a network like FSN step up, see the vision and embrace the possibility this show presents.” According to NASCAR champion, Joe Nemechek, a producer of the show and mentor to the rookies, “We felt all along that this was the right approach to bringing fans a true view of the sport and eventually open the way for a fan to one day compete to become a professional in stock car racing.”


Nemechek, currently a driver in the Nextel Cup Series, is being supported by 10 other NASCAR drivers on the show to be involved as judges and mentors to the 30 rookie drivers that will start the show. The final five Rookies will actually race against these champion drivers and will all have to prove themselves worthy of a spot on the track as the anointed, “All American Rookie™”. The driver emerging victorious will earn a sponsored contract to race for the NEMCO team in the Busch Series.


“‘All American Rookie™’ is a perfect fit for FSN as it merges the intensity of stock car racing with the drama of reality TV,” said Michael Feller, FSN Vice President of Programming, “We are very excited about the series and the possibilities for FSN as part of its original programming line up.”


“All American Rookie” moves into production in late November at the Daytona International Speedway, filming at five other race tracks across the country, with production running through to the end of January. A broadcast schedule is timed for early spring as the NASCAR season begins on FOX.


About FSN


FSN is the nation’s leading provider of local sports. Through its affiliates and other FNG-owned networks, FSN reaches more than 81 million homes through 22 regional networks. Based in Los Angeles, FSN owned – or affiliated regional sports networks serve as the TV home to 64 of the 82 MLB, NHL and NBA teams based in the United States. FSN produces close to 5,000 live, mostly local, events each year, including close to 500 in High Definition. In addition to its thousands of home team games and a wide variety of locally produced sports programs, FSN televises national sports events and programs, including Pac-10 and ACC basketball; Pac-10 and Big 12 football; Best Damn Sports Show Period; CMI: The Chris Myers Interviews; the Mansionpoker.net Poker Dome Challenge, In Focus and The FSN Final Score. For the latest up-to-the-minute sports new and opinions, visit the FOX Sports/FSN website at www.FOXSports.com.


About BCC Sports


A Sports Marketing and Sponsorship agency that offers sponsorship and sports marketing opportunities to companies within NASCAR, the NFL and NBA. A division of The BCC Group of companies, BCC Sports has ventured into television sports programming as part of its core operations for 2006 and is also now in development of a martial arts competition show which will transcend the likes of the UFC and Pride competitions and deliver martial combat fighting that is totally new to television. www.bccsports.tv


About NEMCO Motorsports


Led by veteran driver Joe Nemechek, Nemco Motorsports has continually operated a Busch Series program since 1990. Joe Nemechek began his racing career in motocross at age 13 taking home more than 300 trophies in six years. Making the transition to stockcars in 1986, he has posted victories in every series in which he has raced along the way. Early achievements include All-Pro Late Model Champion & Rookie of the Year in 1989 and NASCAR Busch Series Rookie of the Year in 1990. He led his family-owned team to the NASCAR Busch Series Championship in 1992 and was named Most Popular Driver in 1992 and 1993.


NEMCO currently has a Busch Team. The Nemco Motorsports Busch Series operation is known throughout the sport as one of the premier operations, with Nemechek himself claiming 16 wins, 18 poles, 73 top-fives and 120 top-ten finishes to date. Building on the success of the team, the NEMCO operations has many drivers achieving success in NEMCO cars including Kyle Busch, Ron Fellows, David Reutimann and Greg Biffle. Joe Nemechek also drives the 01 US Army Chevrolet for MB2 in the Nextel Cup Series. www.joenemechek.com


Press Contact:


Laela Zadeh


The BCC Group


949-315-3338


Media Contact:


Michael Firewalker > mfirewalker@allamericanrookie.net


Production Contact:


Brandon Hinson > bhinson@allamericanrookie.net


Sponsorship Contact:


Anthony Huneycutt > ahuneycutt@allamericanrookie.net

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All trademarks and copyrighted information contained herein are the property of their respective owners.




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