Ziff Davis Game Group, the nation's leading gaming magazine and website publisher, today launched the beta version of GameVideos.com (http://gamevideos.com/) as the primary source for any and all video related to gaming culture. The new content channel represents a major strategic initiative as Ziff Davis's 1UP Network evolves into a fully integrated gaming media solution. Veteran gaming journalist Mark MacDonald has been named Director of GameVideos.com after serving as Executive Editor of Electronic Gaming Monthly, the leading multiplatform gaming magazine in the U.S.
GameVideos.com launches as the only website showcasing all video related to gaming culture -- past, present, and future. User-contributed content is central: gamers can upload their own videos. The editors of the 1UP Network are also actively soliciting the best new video clips from the gaming community, including game developers' vintage video. GameVideos.com hosts machinima made entirely of in-game footage, game guides and run-throughs, and humorous shorts. Finally, the site features original programming including the 1UP Show, the runaway hit "journalism reality show" starring the editors of the 1UP Network.
"Our mission is to provide gamers a resource where they can find the most entertaining and important video in gaming culture," said Mark MacDonald, Director of GameVideos.com. "GameVideos.com goes way beyond game trailers; it's about gaming culture at large. We've built a destination where the gaming community can share and discuss the most sought-after videos in gaming."
GameVideos.com expands the scope of the 1UP Network, which reaches over 20 million active gamers in print and online. The new video site integrates with social networking and editorial flagship site 1UP.com (http://1up.com/), allowing its highly engaged audience to share and blog about the videos and allowing 1UP Network editors to feature exclusive programming on GameVideos.com. The site features a streamlined search interface that uses cutting-edge technologies including AJAX.
GameVideos.com represents a new opportunity for advertisers to reach the rapidly expanding gaming market. As gamers turn away from traditional TV towards more interactive media like videogames, DVRs, and online video, GameVideos.com is positioned to serve as their primary source for gaming- related video.
Mark MacDonald joins GameVideos.com after serving as Executive Editor of Electronic Gaming Monthly. Mr. MacDonald helped to grow EGM's readership to over five million gamers in the U.S. and was responsible for updating the magazine to satisfy the new generation of gamers who demanded the most unbiased, in-depth, exclusive-access coverage in the industry. In his new role at GameVideos.com, Mr. MacDonald will oversee all video content creation, aggregation, and presentation on the website. He will also ensure that the site integrates editorially with sister properties in the 1UP Network.
About The 1UP Network
Ziff Davis Game Group, a division of Ziff Davis Media Inc., is the largest publisher of electronic gaming magazines and websites in the United States, reaching over 11 million gamers online and over 17 million gamers in print with the 1UP Network. The 1UP Network includes: Electronic Gaming Monthly, which has the highest readership of any independent gaming magazine, covering the Xbox 360, PlayStation 3, Nintendo Revolution, Sony PSP, Nintendo DS, and all relevant and emerging game systems; Official U.S. PlayStation Magazine, the #1 publication for passionate PlayStation and PSP gamers; Computer Gaming World, the longest running and most respected publication for core PC gamers; 1UP.com, the online home for gamers looking for exclusive editorial content and advanced social networking; GameVideos.com, the only site hosting any and all video related to gaming culture; FileFront.com, the leading destination for gaming-related file downloads; and GameTab.com, the industry's most powerful game news and reviews aggregator.
About Ziff Davis Media Inc.
Ziff Davis Media is a leading integrated media company serving the technology and videogame markets. The Company is an information services provider of technology media including publications, websites, conferences, events, eSeminars, eNewsletters, custom publishing, list rentals, research and market intelligence. In the United States, the Company publishes 7 magazines including PC Magazine, eWEEK, CIO Insight, Baseline, Electronic Gaming Monthly, Computer Gaming World and Official U.S. PlayStation Magazine. The Company exports the power of its brands internationally, with publications in 40 countries and 20 languages. Ziff Davis leverages its content on the Internet with a network of highly-targeted technology and gaming sites including PCMag.com, eWEEK.com, ExtremeTech.com and 1UP.com. The Company also produces highly-targeted b-to-b and consumer technology events including DigitalLife. With its main headquarters and PC Magazine Labs based in New York, Ziff Davis Media also has offices and lab facilities in the San Francisco and Boston markets. Additional information is available at http://www.ziffdavis.com .
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