Playtech is proud to announce yet another successful migration to its platform. Hard Rock Casino, which brings together the heritage of the Hard Rock Cafe brand - the world's leading collector and exhibitor of rock 'n' roll memorabilia and online gaming, has completed the successful migration of its online casino product to the Playtech platform. This is Playtech's first launch after having acquired a Certificate of Prior Approval from the Alderney Gaming Control Commission (AGCC), one of the most highly regulated jurisdictions.
The new Hard Rock Casino, which offers players over 85 richly-themed games, amongst which are integrated live games and some of the best progressive games in the industry, is based on Playtech's Next Generation (NG) platform and supports multiple window gameplay, integrated web presentation within the gaming environment and embedded real-time ticker display. These technological developments provide increased operator control over gaming content and consequently increased conversion rates across all games.
Hard Rock Casino has also joined the winajackpot.com network, a portal dedicated to broadening the appeal of Playtech hit progressive jackpot games such as Gold Rally, which recently set the record of the web's biggest jackpot win ever.
Commenting on the software move, Steven Humphries from Hard Rock Casino said: "We were extremely satisfied with the smooth player migration facilitated by Playtech's staff and by the professional attitude in which the migration took place. We are eager to take advantage of the multi-currency and multi-lingual options afforded to us by the Playtech software; this will allow us to expand into new territories."
According to Playtech's Marketing Director, "Playtech is very happy to launch one of the world's most recognized brands. We at Playtech are truly confident that Hard Rock Casino will benefit from the advanced tools as many other migrated licensees do. This is the first casino that we've launched in Alderney's highly respected Tier-1 jurisdiction, and we're pleased that it came soon after having acquired a Certificate of Prior Approval from the Alderney Gaming Control Commission (AGCC)."
About Hard Rock Casino
With 120 Hard Rock Cafes and 13 Hard Rock Hotels and Casinos in more than 40 countries, Hard Rock International owned by The Rank Group Plc (NASDAQ: RANKY) is one of the world's most globally recognized brands. Launched in July 2002 HardRockCasino.com brings together the heritage of the Hard Rock Cafe brand - the world's leading collector and exhibitor of rock 'n' roll memorabilia - and Rank's experience in the casino industry. Hard Rock Casino offers players some of the most innovative and exciting offers for both new Hard Rockers and for seasoned Rock 'n Rollers. Hard Rock Casino offers a whole wealth of fun and thrills with links to land based Hard Rock Casinos, Hotels and Cafes.
http://www.hardrockcasino.com
About Playtech
Playtech develops unified software platforms for the online gambling industry, primarily targeting existing online operators wanting to upgrade their system; sportsbooks looking to diversify and land-based operators making their online debut. Playtech gaming applications - online casino, poker, bingo, live gaming, land-based kiosk networks and fixed-odds games - are fully intercompatible and can be freely incorporated as stand-alone applications, accessed and funded by players through the same user account and managed by the operator by means of a single powerful management interface. Founded in 1999, Playtech has over 250 personnel distributed globally, around eighty percent of whom are engaged in research and development of current and future gaming technologies.
http://www.playtech.com
Contact:
Playtech
Iris Toledano
Marketing Director
+972-3-611-2417
iris@playtech.com
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